You Can Make a Difference

Let’s Make Plant-Based Cooking Easy Together

Our weekly cooking videos are freely available for everyone to enjoy, yet their creation isn’t without real costs. We rely on the support of our member community to keep our show thriving.

You Can Make a Difference

Let’s Make Plant-Based Cooking Easy Together

Our weekly cooking videos are freely available for everyone to enjoy, yet their creation isn’t without real costs. We rely on the support of our member community to keep our show thriving.

Free Plant-Based Recipes for All

Why Make a Free Cooking Show?

Our mission is to teach the world how to easily and permanently make the switch to a whole food plant-based diet. We firmly believe that access to the life-saving knowledge of plant-based nutrition should be a fundamental human right, accessible to all who seek it.

Our experience has proven living a plant-based lifestyle can actually be easy, enjoyable, and delicious and we are happy to share what we have learned but it takes more than a side hobby to create content of this quality.

Full Time “Hobby”

Doesn’t YouTube Pay Video Creators?

Research indicates that 96.5% of YouTube creators, including us, earn less than minimum wage when considering the time and investment involved. While YouTube profits, individual creators must rely on alternative funding methods, especially as their audience grows and the work load increases. We created this video to explain, but the gist is: small monthly paid memberships from viewers like you support our full-time (and then some) efforts to create this show.

YouTube video
Just the Two of Us

What Does it Take to Make the Show?

After 9 years of making our weekly show it is still just the two of us! We create all the original recipes following the guidelines of the leading plant-based researchers like Dr. Greger, Dr. Campbell, Dr. Ornish, Dr. Klaper, Dr. Fuhrman, Dr. Goldhamer, and so many others.

We film, edit, design, and produce all the shows, build and maintain all the web infrastructure and equipment, answer thousands of questions and comments, run the business side of things with bookkeeping, taxes, business licenses, and on and on. It is more than two full time jobs but we love what we do and are so grateful we get to do it!

Testimonials

What Our Members Say

“You’ve made me into a cook because everything that I make turns out exactly like yours. I feel so empowered. I’ve cooked all my life, without getting much satisfaction out of it, but these last two years watching your show and eating a plant-based diet have changed my life. Thank you so so much for all you do to make us happier and healthier!”

Tricia

“I have never ever been disappointed with your recipes, they are well thought out, tested and so amazing. Thank you so much for sharing your talents. You are my go to now as I trust your knowledge, as much as I trust Julia Child.”

Gregory

“Jill, you need a big warning sign on all of your recipes! They are so addicting and delicious. So far I made the vegetable quiche, tiramisu, chocolate oatmeal bars, shortbread cookies and couple more dishes – not a single one was a one timer. Always want to do more! You are definitely extremely talented plant based chef!”

Alena

Find the Membership That Works for You

We offer two supporting membership options that include various member perks.

Heroes Membership

For the price of a cup of coffee you can help us make great plant-based content available and enjoy these great perks:

$5/month or $50/year

Enter to win HUGE monthly product giveaways
Vote on what recipe we create next
Free eBooks
Priority support for questions
Legends Membership

If you want to kick in a little extra you can support us creating great content and enjoy these extra perks:

$15/month or $150/year

Enter to win HUGE monthly product giveaways
Vote on what recipe we create next
Free eBooks & Courses including our 28 Days Plant-Based Made Easy course
Priority support for questions